For physiotherapy practices

How many patients
didn't come back
last month?

And how many of them did you even know about?

Most physio practices lose patients not from poor treatment — but from gaps in follow-up, slow booking response, and admin that nobody has time for. If your phone rings while you're with a patient and nobody picks up, that person is probably booking elsewhere right now. What would it mean if that never happened again?

67%
of patients don't rebook without a prompt
$180
average revenue lost per no-show
40%
of calls to practices go unanswered
3hrs
average admin time per day for practice owners

A few questions worth sitting with

These are the questions we ask every practice owner we work with. Not to sell anything — but because the answers reveal exactly where the business is leaking, and whether AI can seal it.

If more than two of these make you uncomfortable, we should talk.

"What happens to a booking enquiry that comes in at 7pm on a Friday?"
After-hours capture
"When did you last follow up with a patient who dropped off after their first two sessions?"
Patient retention
"How much time does your front desk spend on calls that could be handled automatically?"
Admin overhead
"If your no-show rate dropped by half — what would that mean for monthly revenue?"
No-show cost
"How many patients are sitting in your database right now who haven't been back in 6+ months?"
Dormant patient base
"If this stays the same for the next 12 months — what does that mean for the practice?"
Cost of inaction

What's it costing you
to leave this unsolved?

01

The missed call problem

You're with a patient. The phone rings. Nobody answers. That person calling — who was ready to book today — tries the next practice that picks up. You never even knew they called.

In a 5-day week, missing 6 calls at $180 average per appointment is $1,080 in lost revenue. Every week. Without ever knowing it's happening.
02

The no-show cascade

A patient forgets their appointment. That slot sits empty. You couldn't fill it because nobody knew it was available. The practice pays for the time twice — once in lost revenue, once in staff cost.

At $180 per slot, three no-shows a week is $27,000 a year. Most practices accept this as inevitable. It isn't.
03

The silent discharge

A patient finishes their acute phase and stops coming. No follow-up. No maintenance plan offered. No reactivation sequence. They don't rebook — not because they don't need you, but because nobody asked.

67% of patients don't rebook without a prompt. How many of those are in your database right now, waiting to be asked?
"

What would it mean for your practice if every enquiry got a response within 60 seconds — at any hour, any day?

— The question most practice owners have never had a good answer to

Three AI systems.
One practice that runs itself.

Each solution targets a specific leak. Most practices start with the booking bot — within a week the ROI is visible. Then we go deeper.

📅

24/7 Booking Bot

Captures every enquiry the moment it arrives — website, WhatsApp, or SMS. Qualifies the patient, offers available slots, confirms the booking, and syncs directly to your calendar. All without a single staff member involved.

→ Avg 6–9 new bookings captured per week after hours
🔔

No-Show Reduction System

Automated reminders at 48 hours and 2 hours before each appointment — via SMS or WhatsApp. Patients confirm with a single tap. No-shows that can't be avoided trigger an automatic waitlist fill, so the slot is never wasted.

→ Practices report 35–50% reduction in no-shows within 30 days
💬

Patient Reactivation Bot

Identifies patients who haven't booked in 60, 90, or 120 days. Sends a warm, personalised reactivation sequence — not a generic newsletter, but a message that feels like it came from the practice. Books them back in automatically.

→ Most practices recover 8–14 dormant patients per campaign

Live in 5 days.
No disruption. No IT team.

We handle everything. You review, approve, and go live. Your existing software stays exactly as it is.

01

Practice audit

We map your current booking flow, identify the highest-pain gaps, and define exactly what to build. 45-minute call.

02

Custom build

We build your bot — personalised to your practice name, services, pricing, and tone. Not a template. Yours.

03

Your review

You test it, give feedback, and approve before anything goes live. Nothing happens without your sign-off.

04

Live and diving

We go live, monitor the first week, and send you a results report showing exactly what the bot captured.

What changed when the
gaps were sealed

★ ★ ★ ★ ★

"We were losing 6–8 calls a week and didn't even know it. The booking bot captured 11 new patients in its first two weeks. That's more than covered the cost for the entire year."

LP
Laura P.
Principal Physio · Coastal Sports Physio, QLD
★ ★ ★ ★ ★

"The no-show reminders alone saved us $3,200 in the first month. Our front desk now spends her time on actual patient care rather than calling people to remind them of appointments."

MK
Mark K.
Practice Owner · City Physio & Rehab, VIC
★ ★ ★ ★ ★

"We ran the reactivation bot on 280 dormant patients. 23 booked back in within 10 days. At $180 a session, that's over $4,000 from a list we thought was dead. Genuinely stunned."

SR
Sarah R.
Director · Active Recovery Physio, NSW

If this problem stays unsolved,
where is your practice
in 12 months?

A free 20-minute practice audit. We'll map your current booking flow, identify exactly where patients are slipping through, and show you what AI can seal — and what it can't. No pitch. Just clarity.

Book my free practice auditSee the solutions first

Free 20-minute audit · No obligation · Specific to your practice

Operation Pearl Diver

What if your next
client is already waiting?

Somewhere in your database. Silent. Forgotten. Still interested.

How many leads have you lost not because they weren't interested — but because nobody went back for them? Every day that database sits untouched, the pearls sink deeper. Most businesses keep spending on new leads while the best ones are already at the bottom.

80%
OF SALES NEED 5+ FOLLOW-UPS
CHEAPER THAN A NEW LEAD
44%
GIVE UP AFTER ONE TOUCH

Pearls form under
pressure.
In the deep.
Inside something
most discard.

Think about the last lead that went quiet. Did they lose interest — or did life just get in the way? Most business owners, when they're honest, know the difference. The timing wasn't right. The message didn't land. They got busy. That pearl is still in there.

Pearl Diver is the AI system that goes back down. It re-opens conversations at exactly the right moment, in exactly the right tone — so your cold contacts start responding as if no time passed at all.

0m · surface
20m · prospects
40m · cold leads
60m · pearls ✦

What sinks your leads

01

They went quiet — not cold

Most leads go silent because the timing was wrong, not the interest. Think about the last person who enquired but never booked. Where are they now? Probably with a competitor who followed up one more time than you did.

02

Every day you wait, they sink deeper

80% of sales require five or more touchpoints. Most businesses stop at one or two, then write the lead off. That's not a dead lead — that's a pearl sitting on the ocean floor while you keep paying to find new ones at the surface.

03

What does that database represent?

Take the number of cold contacts you have. Multiply by your average client value. How much is sitting untouched? Reactivating an existing lead costs five times less than acquiring a new one. The treasure is already in your locker.

"

What would it mean for your business if even 5% of your cold leads came back — without spending a dollar on new ones?

— The question most business owners have never sat with

Four depths.
One surfaced treasure.

A methodical descent into your database — calm, precise, and purposeful. Like a freediver who knows exactly where to go and how long to hold.

01

Map the locker

We audit your CRM and identify every cold, dormant, and ghosted contact. Segment by age, source, and last signal of life.

02

Score the pearls

Our AI scores each lead by reactivation potential — recency, engagement history, and behaviour signals. Not all oysters hold equal pearls.

03

Begin the descent

A calibrated 3-touch sequence launches — personalised, unhurried, never pushy. Each message written to open a closed oyster, not prise it.

04

Surface the treasure

Warm responders are automatically booked into your calendar. You receive the Pearl Report — every lead recovered, every conversation opened.

Three dives.
Perfectly timed.

Each message is written with the calm confidence of a diver who knows the pearl is down there. No pressure. No noise. Just the right words at exactly the right depth.

TOUCH 01 · DAY 1
"We went diving in your database…"
The opening descent — curious, warm, no pressure
TOUCH 02 · DAY 4
"Most businesses leave their pearls on the floor"
The middle dive — reframe the opportunity with proof
TOUCH 03 · DAY 10
"Last dive — then I'll surface"
The closing breath — permission to say no, power to say yes

Choose your depth

Every plan includes the full Pearl Diver sequence, AI personalisation, automated booking, and the monthly Pearl Report. Choose based on the size of your locker.

The Snorkel

For smaller databases. A single focused dive to test the waters.

$497
ONE-TIME SETUP + $97/MONTH
  • Up to 200 contacts reactivated
  • 3-touch AI email sequence
  • Automated booking integration
  • Monthly Pearl Report
  • 48-hour campaign launch
The Deep Dive

For large databases and businesses ready to recover serious revenue.

$3,500
ONE-TIME SETUP + $497/MONTH
  • Unlimited contacts
  • Multi-channel: email, SMS, WhatsApp
  • Full CRM audit & pearl scoring
  • Custom sequence copywriting
  • Dedicated AI Diver account manager
  • Weekly Pearl Reports + ROI dashboard
  • Quarterly database health review
NO RISK · NO UPFRONT COST

The Pearl Share

Free install and full configuration — we dive your database at our cost. You only pay when we surface revenue: a simple 50/50 split on every recovered client we bring back to you.

"Would you like 50% of something, or 100% of nothing?"

  • Free setup, configuration & launch
  • Full Pearl Diver sequence included
  • No monthly fees — ever
  • 50% of recovered revenue, paid on results
  • You keep 100% if we surface nothing

What came up
from the deep

★ ★ ★ ★ ★

"We had 340 contacts we'd written off completely. Pearl Diver found 11 clients in there. That's $22,000 in recovered revenue from a database we thought was dead."

SK
Sarah K.
Physio Practice Owner · Perth, WA
★ ★ ★ ★ ★

"The third email — 'last dive, then I'll surface' — is the one that got me. It's so human. Three of my reactivated clients came from that message alone."

MT
Marcus T.
HVAC Business Owner · Melbourne
★ ★ ★ ★ ★

"I was sceptical — a 'dead' list is dead, right? Wrong. Within 10 days of launching, 7 people had replied and 4 booked calls. The pearl metaphor is clever but the results are real."

JR
James R.
Business Coach · Brisbane

If those leads stay cold,
what happens to your
business next year?

You don't have to answer that. But your database does. One free audit — 20 minutes — and we'll show you exactly what's sitting at the bottom, what it's worth, and whether it's worth diving for.

Book my free database auditView pricing first

Free 20-minute audit · No obligation · Results in 48 hours

Book a Free Demo with Haydn